Tue, May 04|
Online Course Advertising for Health Services
The participant will obtain the necessary tools to evaluate the publicity projects of the health services business, managing to give timely and strategic follow-up to this type of procedure.
Horario y ubicación
May 04, 2021, 9:00 AM CDT – May 05, 2021, 12:00 PM CDT
Acerca del evento
Title Advertising for Health Services
Modality Online course
Date Tuesday 04 and Wednesday 05 May 2021
Duration 6 hours
Schedule 09: 00-12: 00 hours
Speaker QFB Eduardo López Vazquez
$ 1500.00 (PER PERSON) Taxes Included
- Online Course 6 hours
- Online speaker
- Digital material
- Electronic diploma issued by REGULATE
- Constancy DC-3 (Endorsed STyPS)
- Health Control of Advertising
- Advertising Investment in Mexico
- Regulatory framework
- Basic concepts
- What is Advertising?
- Broadcast media
- How is the advertising of Health Services regulated?
- General considerations
- Provisions applicable to Health Services
- How to advertise effectively?
- Processing before COFEPRIS
- Advertising Permission / Advertising Notice, What is the difference?
- How to determine the procedure that I require before COFEPRIS?
- Digital Advertising
- What is digital advertising?
- Own Content.
- Variable content.
- Community Manager.
- Digital Advertising Authorization.
How to raise my project?
- Content of the digital advertising format.
- Improvement opportunities.
- Special Considerations.
- Preparation of the Advertising Dossier.
- Documents that make up the dossier.
- Arming the file.
- Frequent mistakes and reasons for rejection
- The deadline to finalize your payment will be 3 days before the event.
- DO NOT REGISTER IF YOU ARE NOT SURE TO TAKE THE COURSE SINCE YOU WILL BE MAKING THE OPPORTUNITY FROM ANOTHER INTERESTED PERSON.
- At the end of your registration, our REGULATE team will send you a registration confirmation email and the payment information will be sent.
- This course will take place with the recommended sanitary measures.